New SS21 Campaign

For the new SS21 campaign called ‘DE BONNE NATURE’,
the french brand ARCHE collaborated with artist and photographer Sophie Delaporte.

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‘GOOD NATURE AND GOOD COMPOSITION…
CREATED IN ALL FRANKNESS, THE NEW ARCHE SUMMER COLLECTION BRINGS TOGETHER ALL THE VALUES ​​OF AUTHENTICITY OF THE HOUSE:
SENSE OF COLOR, DESIGN AND WELL-BEING, TRACEABILITY AND DURABILITY OF RESOLUTELY FRENCH CREATIONS.’

DESIGN WITH ARCHITECTURAL SPIRIT TO ALWAYS GO FURTHERLIGHT CUTS AND PRECISELY BALANCED VOLUMES GIVE TO THE BODY THE MOST CONTEMPORARY ALLURE.

FRENCH APPROACH & INTERNATIONAL SIGNATURE
DESIGN. COLORS. FLEXIBILITY. FLUIDITY.
SINCE 1968, ARCHE CULTIVATES DIFFERENCE, EXIGENCY AND STYLE OF A FRENCH HOUSE OPEN TO THE WORLD.

COLORFUL CREATIONS FOR A COLORFUL SUMMER
SUBTLY SHADED OR FRANKLY SUNNY, THE TONES PLAY WITH ALL CONTRASTS.

FRENCH MANUFACTURING FOR PASSIONATELY MASTERED QUALITY
IN THE HEART OF TOURAINE, GOOD DEEDS AND A SENSE OF CRAFTSMANSHIP NATURALLY GO TOGETHER.

A RESPONSIBLE & SUSTAINABLE APPROACH FOR A GOOD ENVIRONMENTAL SENSECERTIFIED SUPPLIERS OF TRACEABLE LEATHERS AND ECO-VIRTUOUS RUBBER MILK SOLES ARE THE HOUSE’S PRIVILEGED PARTNERS.

Mawé Attaher

- New at l'Appart -

Mawé Attaher offers art objects with an ethnic print, produced in limited series. At the origin of several collections, the concept is aiming to highlight African craftsmanship with a strong identity: the meeting between an intact desert and the west: Ahmed Attaher a nomadic Touareg and Mawena Takpa a Paris based french & beninese designer.

‘He creates what she draws.’

Da Féline is a unisexTuareg-inspired jewelry collection, entirely handcrafted in Agadez, Niger.

An association of soul mates whose goal is to transmit a return to human values. Integrity, congruence, harmony and craftsmanship are the pillars of the brand.

Mawé Attaher seeks to raise awareness of the harmful impact of the presence of humans on Earth for so many years, by resorting to the use of biodegradable and sustainable materials.

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